About Us
Built for the hardest journey. Designed for every journey.
Waymap began with a single question: what if navigation technology truly worked for people who are blind? The answer changed navigation for all of us.
“Nothing about us, without us.”
Waymap is dedicated to working with disabled communities to ensure every aspect of our products is purpose built for the community it serves.
Our team is made up of a diverse group of passionate individuals all determined to make the world a better place for everyone to navigate independently.
Our Origin
Designed with blind users at our core
Waymap was born from a fundamental belief: that people who are blind or have visual impairments deserve the same freedom of movement the rest of us take for granted. Not a workaround. Not a compromise. The same level of independence.
By starting with the most demanding navigation challenge — guiding someone who is blind through a busy underground station, a hospital, an airport — we built something extraordinary. A system so precise, so reliable, that it works brilliantly for everyone.
That's Universal Design in action. When you build for the people who need it most, you build better for all of us.
Why We Exist
Navigation that leaves
no one behind
Most navigation apps were built for people who can see, then adapted for everyone else. We did it the other way around — and it made all the difference.
01
The Problem We Saw
GPS fails the moment you step indoors. For most people, that's an inconvenience. For people who are blind, it means losing independence entirely — in a hospital, a station, a shopping center.
02
The Technology We Built
Our sensor-fusion algorithm works without GPS, Wi-Fi, Bluetooth beacons, or any fixed infrastructure. It works on your phone, anywhere, using motion and mapping alone. This empowers navigation, anywhere.
03
The Impact We Create
Every person who uses Waymap — whether they have a disability or not — contributes to a navigation system that becomes more accurate, more reliable, and more empowering for people who need it most.
"Accessibility is not a feature. It is the foundation. When we build navigation for people who are blind, we are building navigation that truly works."
Waymap — Indoors. Outdoors. Underground.
The Collective Impact
Your journey makes someone else's possible.
When you use Waymap instead of other maps for your everyday commute, you're doing more than finding your way.
Our system learns from every step taken in the app. Every route walked, every turn made, every corridor navigated. That data — anonymised and private — refines our models, improves accuracy, and makes Waymap better for the people who depend on it most.
You don't have to have a disability to help people with disabilities. You just have to choose Waymap.
You open Waymap and navigate
Indoor or outdoor, your journey is mapped in real time using our sensor-fusion technology — no GPS, no beacons needed.
Your movement improves the model
Anonymised movement data refines our routing algorithms — making corridors clearer, turn timings sharper, spaces better understood.
Someone who needs it benefits
A person who is blind navigates a hospital, station, or shopping center with greater confidence — because you walked with Waymap first.
The world becomes more navigable for all
A more accessible world is a better world — for parents with pushchairs, people with injuries, tourists, and everyone who moves through it.
Who We Are
Founded by someone who lived the problem

Waymap was founded by Dr Tom Pey. Following a successful career as an investment banker, professional dancer and academic researcher, Tom lost his vision at 39. He realised that he could either let his disability limit his life, or use it to fuel his desire to make change.

Formerly the CEO of the Royal Society for Blind Children, and a Director at Guide Dogs, Tom teamed up with world-leading mathematicians and technologists to create the world’s most precise indoor, outdoor and underground navigation app.



Waymap was born out of a conversation Tom had with a blind young woman, who shared with him that she had recently been on a date. It had gone well, aside from the fact her and her date had been chaperoned around the tube station. This had ‘ruined the atmosphere’: she ‘just wanted to be able to get around the Underground like everyone else!'.

Photo of Celso Zuccollo
CEO
Celso Zuccollo
South African CA and CFA charter holder by training, Celso left a career in finance to help build cutting-edge technology that creates impact at scale.
Photo of Dr. Tom Pey, CEO and Founder of WayMap
Founder and President
Dr. Tom Pey
Dr. Tom Pey serves as the President of Waymap, having founded the technology business in 2018.
Photo of Zankar Sevak
CTO
Zankar Sevak
20 years of experience in navigation and mapping. Co-founded and exited location technology business, Sensewhere. Masters Degree in Positioning Systems and MBA.
Photo of Dr. Usman Raza
Director of EnginEering
Dr. Usman Raza
An award-winning systems developer and inventor who turns early-stage R&D into real-world solutions for social impact and commercial success. 
Photo of John Wilkinson
Head of Finance and Operations
John Wilkinson
Photo of Yannis Psomadakis
Head of Customer Support
Yannis Psomadakis
Photo of Julian Jackson
Business Development
Julian Jackson
Photo of Foteini Lampri
Geospatial and CAD Technician
Foteini Lampri
Photo of Thomas Robertson-Johnson
GIS Navigation and System Tester
Thomas Roberston-Johnson
Location Algorithms Engineer
Githin John
Photo of Sandra Sinicco
Regional Business Development Lead
Sandra Sinicco
Photo of Lucy Botkai
Growth Lead
Lucy Botkai
Photo of Shaun Plummer
Senior Android Developer
Shaun Plummer
Photo of Michael Amosu
Server Side Developer
Michael Amosu
Photo of James Henderson
iOS Developer
James Henderson
Photo of Iain Bullock
Head of DevOps and Platform
Iain Bullock
Photo of Tristan Shearing
GIS Technician
Tristan Shearing
Photo of Asad Ullah
GIS Technician
Asad Ullah
Photo of Barbara Maciel
Senior Mapping Specialist
Barbara Maciel
Photo of Vanessa Gkouliopoulou
Head of GIS and Mapping
Vanessa Gkouliopoulou
Photo of Sai Vadlamudi
Data Analyst
Sai Vadlamudi
Photo of Dr. Jon Stone
Location Technology Lead
Dr. Jon Stone
Photo of Michael Vorontsov
iOS Developer
Michael Vorontsov
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Geospatial Test Engineer - UK
Andrea Norton
Photo of Michael Wilson
UX/UI Lead
Michael Wilson
Photo of Rongze Sun
Android Developer
Rongze Sun
Photo of Sara Tripiana
Operations Manager and Scrum Master
Sara Tripiana
Join the Movement
Waymap is always free for users. Every route you take contributes to a navigation system built on the belief that independence belongs to everyone — indoors, outdoors, and underground.
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